New Day-Date Rose Gold 40mm Olive green with box and papers 2022

The Day-Date was originally designed to be a precious instrument for everyday use. Thanks to a watchmaking prowess that was unprecedented at the time, it offered a solution to those requiring complete mastery of their personal calendar: the Day-Date was the first self-winding, waterproof chronometer wristwatch to display, in addition to the date, the day of the week spelt out in full, in two separate windows. Both change simultaneously at midnight. This revolutionary switch continues to fascinate, nearly seven decades later.

PRADERA is a second generation of a family run business jewelers of reference in Spain, with a large track record being official distributers of prime European jewelry brands like Chanel, Baccarat, Pomellato, Mattioli, Chantecler, Valente, Breitling, Audemars Piguet, Fabergé … they have a large experience from working and observing best European craftsmenship, and they have curated jewelry collections for high net worth individuals in Europe.

IRAMA PRADERA the creative director of design and estate department has a “Multinational Management degree for Wharton Business School” at the University of Pennsylvania and a “Diamond and Colored gem Grading” form the GIA in NY, she has worked for main auction houses in Jewelry department in Christie´s in NY, and in Real State and Interior Design division for Sotheby´s Int. Realty in Madrid and Marbella.

All PRADERA jewels are guaranteed and come from sustainable and reliable sources and owners. We are 360º company with passion for jewelry and the value of time, gold and precious stones, PRADERA is dedicated to bring sparks of unique lives and tell stories of the beautiful things made with love and lived with joy.